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community investment

Isn’t It Time For City To Act, Or Get Out Of The Way?

Editorial for October 5, 2018

Isn’t It Time For City To Act,

Or Get Out Of The Way?

You know, of course:
Creativity is making something out of nothing.
Or, better, recognizing potential where nobody else does.
The scoop in last week’s paper is a case in point: A group calling itself The Market Street Alliance is proposing a distillery in the former Oneonta Ford building, that dreary, long-empty, black-painted hulk at the foot of Chestnut Street, across from Foothills.
But that’s just the beginning: The idea is to make it a centerpiece for a downtown Oneonta transformed into a beverage center, with breweries, wineries, even mead-makers. (Yes, mead, that honey-based brew quaffed by King Hrothgar and his knights.)

Peachin
Herzig

The local CPA and investor in the prospective distillery, Johna Peachin, got the idea from a visit to her son in Walla Walla, Wash., where she participated in a
monthly Sip & Stroll event.

At the Walla Walla – “twice as nice,” promoters say – Downtown Foundation, Events Manager Cindy Frost says her region is
being marketed these days as
“The New Napa Valley.”
There are over 100 wineries in the Walla Walla valley, and three-dozen wineries have tasting rooms in the downtown, attracting top-tier restaurants and hotels there.
Last summer, the foundation came up with the idea of the Sip & Stroll, which has just finished its second May-to-September season.
One evening a month, the wineries waive the fee on their tastings, and about 100 people have been buying $10 tickets to partake. Many participants, of course, then buy a glass or two, shop, dine, etc., making it worthwhile for the downtown establishments.
The evening’s a magnet, which is what every downtown wants.
The $1,000 revenue is used to promote the event, Frost said.

The Freeman’s Journal – If entrepreneurial Market Street Alliance can revive Oneonta Ford as a distillery, fine. But what if in can’t? “My concern is the building will sit as it is for very many years to come,” said Mayor Herzig.


Peachin said she and fellow investors have a sales agreement with the Twelve Tribes, the religious community that owns the adjacent Yellow Deli.
She mentioned Ken Wortz, an owner of Kymar Distillery in Charlotteville, Delaware County, as an investor. And landlord Brian Shaughnessy and businessman Al Rubin accompanied her to the July 26 Otsego Now meeting where the original pitch was made.
The timeliness may not be great – just a few days before this news broke, Peachin had exploded negotiations between the Town of Oneonta Fire District and City Hall. City officials may not be too interested in accommodating her right now.
Still, the idea is intriguing.

Hold on a minute.
As outlined on this week’s front page, City Hall and the DRI (the state’s Downtown Revitalization Initiative), see the Oneonta Ford site as THE prime prospect for Artspace.
Artspace is that Minneapolis-based national entity that has been creating combinations of housing and studio space for artists across the nation since 1987. (Check www.artspace.org; very exciting.)
The colleges are active partners, seeing Artspace as a way to attract students; City Hall, as a way to keep them here after graduation. Doesn’t downtown Oneonta as an art magnet sounds much more enticing than Oneonta as a beer and liquor magnet, which, to a degree, it already is?
Oneonta Mayor Gary Herzig low-keys it: It’s the preferred site, but if the Twelve Tribes has another deal, the DRI, the most exciting news for the City of the Hills in a century, will just look somewhere else.
Come on. Are we serious or aren’t we? The state has already committed $3.5 million to cleaning up the Oneonta Ford property and building something new there, with more – likely – to come.
Enough dithering. Common Council should man and woman up, condemn what’s been an eyesore and a hazard for decades, pay the fair market value, and get started.
The Peachin group may make it work; but it may not.
If it doesn’t, the site could be locked up for decades to come. Our great-grandchildren will be seeing the same mess we are today, only moreso. Does anyone want that?
If Peachin’s creativity spurs City Hall – finally – into action, she certainly will deserve the community’s thanks and
appreciation.

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