Start-Up Challenge, Pitch Competition Showcase Student Innovation
By GAYANE TOROSYAN
ONEONTA
SUNY Oneonta and Hartwick College students gathered for a start-up pitch competition, spotlighting emerging innovators and entrepreneurs. Held at the Otsego Grille in Morris Hall on the SUNY Oneonta campus on Tuesday, May 6, the event emphasized leadership, creativity, problem-solving and resilience.
Alexia Michitti, a business administration major at SUNY Oneonta, won the Grand 5-Star Pitch competition for her start-up, EM13RACE, an adaptive clothing company for people with limb differences.
Michitti, of Vestal, said she will use the prize money for production and purchasing clothing this summer. In July, she plans to attend the Lucky Finn Project Weekend, the world’s largest gathering for individuals with upper-limb differences. There, she will sell youth and toddler apparel designed specifically for children, featuring the company’s trademark EM13RACE logo.
